Why WIC Programs Struggle with Engagement

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Participants Prefer Text, Not Calls

75% of Millennials and Gen Z prefer texting, but many WIC programs still rely on phone calls.

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No-Shows Cost Time & Money

Missed appointments waste staff hours and reduce participant benefit redemption rates.

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Language Barriers Block Access

Multi-language families can't get timely information in their preferred language, restricting access.

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Manual Processes Don't Scale

Staff spend hours on reminder calls, document collection, and follow-ups.


Specific Features for WIC

Purpose-built for WIC workflowsβ€”not generic templates adapted for WIC programs.

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Multi-Language Communication

Participants receive messages in their preferred language across 100+ languages with automatic two-way translation built into every component.

Result: 80% contact rate with LEP populations
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Automated Appointments

Reminders send automaticallyβ€”if participants text back to cancel/reschedule, it routes to the correct staff. Missed appointments trigger automatic follow-ups.

Result: 6% higher benefit redemption | Reduced no-shows
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Enterprise Management

Manage statewide communications from one platform. Each clinic uses their own local number with role-based access mirroring WIC's hierarchical structure.

Result: Scales from single agencies to statewide programs
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Remote Certifications

Participants upload verification documents and complete e-signatures via secure mobile link. Staff collect forms and agreementsβ€”all from participants' phones.

Result: Staff save 15+ hours weekly
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BFPC & Nutrition Education

Send personalized educational campaigns based on due date, child's age, or breastfeeding status. Use WIC-specific message libraries or create your own.

Result: Consistent messaging | Participants engage between visits
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Government Compliance

SOC 2, ISO 27001, HIPAA compliant with BAA included. Complete audit trails and role-based access. Built for government security requirements.

Result: Government-ready security by default

Proven Results Across State WIC Programs


What Makes Us Different

Teletask has partnered directly with WIC programs at the State and Agency level in 26 states, building features specifically for WIC's workflows:

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Family-centric participant data
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Appointment type/mode-specific messaging
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BFPC educational campaign automation
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WIC message libraries & best practices
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Integration engine compatible with all WIC MIS
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20+ WIC-specific customizations

Teletask (Purpose-Built)
Generic Platforms
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Family-centric data model
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Individual contacts only
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Appt type/mode/location specific messaging
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Generic appointment reminders
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Understands eligibility periods
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No WIC-specific logic
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BFPC educational campaign automation
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Manual campaign creation
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Multi-clinic hierarchy support
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Flat organizational structure
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WIC-specific message libraries
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Generic templates only
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WIC regulatory compliance built-in
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Generic compliance tools
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20+ more custom WIC features
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One-size-fits-all approach

Government Compliance by Default

βœ“ SOC 2 Type II, ISO 27001, NIST 800-171, and more

βœ“ HIPAA compliant with BAA included

βœ“ Data encrypted in transit (TLS 1.2+) and at rest (AES-256)

βœ“ Complete audit trails

βœ“ Role-based access mirroring WIC structure


Ready to See Teletask in Action?

Join 26 state WIC programs using Teletask to improve participant engagement, reduce no-shows, and save staff hours every week. Get a customized quote or schedule a live demo.

Trusted by state WIC programs serving over 3 million participants nationwide